Anderson Merchandisers’ focus is to connect consumer brands to shoppers throughout the Walmart stores. We do this through a broad array of point-to-point services that provide customized world-class marketing and merchandising programs for our customers. Our programs maximize sales, increase efficiencies and reduce costs.
Our in-store events connect the artist or celebrity and the shopper. Since 1995, we have produced more than 312,000 live demonstrations and weekend and midnight events in stores nationwide, including 9,600 unique in-store events with celebrities and entertainment brands like:
- One Direction
- Mindless Behavior
- The cast of Nickelodeon's Victorious
- Jonas Brothers
- Demi Lovato
- Trey Songz
- Miley Cyrus
- Kelly Clarkson
- Latin music sensation, RBD
- Miranda Cosgrove
- Paula Deen
- President Bill Clinton
- Oliver North
- former Arkansas Governor Mike Huckabee
- and more!
Signage / Displays
In-store visual merchandising, effective signage and dynamic point-of-purchase displays increase product turnaround and reinforce your brand. Anderson’s retail merchandising, signage and point-of-purchase professionals design, manufacture, distribute and maintain over 4 million signs and displays each year. Our in-store teams develop cooperative working relationships with your personnel, enabling us to develop compelling display and signage that meet your specifications and draw the shopper to your brand and product.
Anderson’s experienced brand connection and marketing experts develop customized programs and ways to provide shoppers unique and memorable experiences with your brand. Whether it is a celebrity autograph party or appearance, a live concert, or product demonstration, Anderson’s events engage the customer and fuel sales.
Sales & Merchandising
Our strength and ability to enhance the customer experience and increase sales and market share is centered around our 2,200 sales associates from coast to coast who facilitate the connection between your brand and the shopper. Our associates are in stores everyday working alongside your associates to navigate the shopper to the products and services they want and need. And, we can select just the right associates for any project because we have a database of more than 41,000 trained candidates.
Analytics & Reporting
Capturing immediate customer feedback and providing actionable reports is critical for all your product programs and promotions. Anderson’s sophisticated information technology solutions speed information flow and streamline processes. Our point-to-point capabilities mean we have complete control from content creation to evaluation and our extensive experience and consumer insight allow us to give you customized feedback data by the hour.